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Strategic management and business policy : concepts and cases
Pearson/Prentice Hall
Book Title
Strategic management and business policy : concepts and cases
Card Number
139665
Publish Year
2008
Dewey Code
658.4012 WHE
ISBN
0136068278
Pages
1 v. (various pagings) : ill. (some col.) ; 27 cm.
Publisher
Pearson/Prentice Hall
Authors
Wheelen, Thomas L.
Hunger, J. David, 1941-
Subjects
Case studies
Strategic planning
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